NEW CottonSofts XL 6 Pack
The NEW XL pack also provides consumers with even greater value and convenience:
- More rolls for the same price, providing additional value for consumers
- More convenience – less roll changes
- Compact diameter means it still fits in consumers’ toilet roll holders
- Consumers “really connected to the packaging” in recent qualitative research*
- Consumers love the simplicity of XL and the great value it delivers*.
*Consumer qualitative research – Energi April 2017